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Bay Area Houston Economic Partnership
Transportation
METRO Sets New Standard with Tech Innovation - Personalized Navigation Tool Introduced
Press Release
Thursday, December 13, 2018


METRO riders now have the luxury of a personal guide thanks to a new tool. Today the agency launched an updated  METRO TRIP App  with enhanced My Stop Technology. The first-of-its-kind application relies on Bluetooth technology to provide riders very specific directions. The app displays exactly where to catch the bus and vibrates when the user reaches the location. 

"This ambitious application is truly a METRO original. Transit providers must embrace integrating and even pioneering technology to improve mobility. That is exactly what we have here today," said METRO Board Chair Carrin Patman.

The personalized navigation is particularly helpful in transit centers where there are multiple routes. It directs the user to the exact bus bay for pick up. "This type of forward-thinking innovation that improves the customer experience is exactly what we should all expect from METRO," said METRO President & CEO Tom Lambert. 

In recent months, the agency installed more than 9200 Bluetooth beacons at bus stops for the project. Initially, the Authority set out to develop something to make the system more accessible for the visually impaired. However, as the project progressed, the development team realized it had a broader application. 

"My Stop Technology removes barriers for everyone. It is for everyone. I expect this dynamic innovation will continue to evolve and result in additional customer-oriented enhancements," said METRO Board Member Lex Frieden. 

Frieden worked closely with METRO staff and a customer focus group on the project 

Riders who already have the METRO TRIP App need to update the application to have access to the enhancement. Those who do not have it can download the Ride METRO App  from the Google Play or Apple App Stores and  launch the METRO TRIP App.




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